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hi there!

I'm Jess...your small business cmo, marketing and branding obsessed story teller, boy (and cat-mom), and avid world traveler. 

Jessica DeFeo CMO

Jess

You have a lot going on at the moment(s). While you're busy figuring out the next steps in your business, I'm busy taking marketing off of your plate so you can (finally) grow the business you keep dreaming about.

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Most small business owners think they have to wait years before they can hire a CMO for their business. That's just not true. You deserve the high level strategy and execution of a marketing plan just like everyone else. 

what does a smalL biz cMo do?
  • The goal is to take marketing off of your plate, either as a solopreneur or small business owner who has a small team.​

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  • I become the extension of you in a marketing capacity. I create the full 12 month strategy based on goals and company objectives/mission, break it down by monthly and quarterly action plans, and oversee all execution.​

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  • I support the overall vision of the company through marketing and I work diligently to make sure goals are met, we pivot when necessary and make sure we have fun along the way. Marketing should be creative and strategic and exciting. Not a buzz kill.​

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  • We communicate as much as needed, I keep you in the loop based on your needs so you can feel confident the right steps are happening while you focus on the other needs of the business. â€‹â€‹

Jessica DeFeo JMD Creative Consulting
Coffee and Book

A FEW OF MY FAVORITE THINGS

watching my son play freshmen basketball

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coffee and a good book in bed on a Sunday morning

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yapping and wine with my girls

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seeing my clients eyes light up when the marketing strategy is complete

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bringing to life a client's vision for their biz

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sunny and 80 degree weather in Houston (the 2 days that it happens every year)

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whiskey 

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travel travel and one more time....travel

JMD Creativ Consulting

how I really feel about marketing

Marketing is not what most business owners think it is. It's not just social media or paid ads on Google. Marketing is a massive puzzle for your business and each puzzle piece is a different action step with a unique strategy that together, should tell the story of who you are serving and why. It should be giving each potential client an experience before they even work with you.

Marketing should be fun, sustainable, curious, effective and impactful. If you don't feel this way about marketing your business, it's time to hire someone who can take it off your plate.

You are not supposed to be the marketing expert in your business. That's not why you started your company, and you don't have time for it. 

Agencies that create social media content, design websites, or do paid ads are usually not providing a comprehensive strategy service to go along with it. This is why so many small business owners feel that they're paying for a marketing service and not seeing  any ROI. 

Whoever you hire to support you in your business, they should believe in your mission and the problems you are solving. They should be excited, come with ideas, and should feel like an extension of your team. If they don't, they're not the right fit.

Image by Bernard Hermant

neXt steps

To see if hiring a small biz cmo is the right next step for you, or if you want to brainstorm a bit...

let's jump on a call.

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